Struggling with caption writing for social media? Puzzled on length? Theme? Tone? I've got your back. Here are 3 surefire ways to catch a doomscroller:
But first: There are rules to note on the use of hashtags. Instagram, for example, will be more likely to share your post with others if you follow their algorithmic rules and use UP TO 3 hashtags. No more than that!
(Before-After-Bridge) approach
Tired of generic jerseys? #KingSportswear can fix that. Stop by our North Bay or Hanmer locations!
This style of caption first relates to your audience's issue, offers a solution, and then sells it to them!
(Star-Story-Solution) approach
Dang! The other team’s jerseys are so cool! Compete with them in style. Visit King Sportswear today.
This one captures the reader's attention by throwing them into a story, one they might relate to. It reveals the problem, and solves it oncemore!
Last, the (Star-Chain-Hook) approach
Number 22 runs in custom green — Why aren’t you? Help mom find you on the field. Get suited this weekend at #KingSportswear.
Get them in the feels! Just like the last example, throw your reader head-first into a relatable story, but this time, convey an emotion that might prompt them to get back into their favourite pastime.
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I think there’s a broken image link in this article?
Fixed. Thanks for noticing!